Zilch brings BNPL to gift cards

Zilch, the London-based buy now, pay later (BNPL) company announced the launch of Zilch gift cards ahead of Christmas.

The move, which launches Zilch into another fast-growing personalized online gifts vertical, follows a series of high-profile business developments. . Gift cards are the latest example of how Zilch’s customer-centric approach has resulted in its exponential growth.

Gift Cards by Zilch introduces its popular over-the-top digital card offering directly into a rapidly growing vertical retail market with unmet customer demand for BNPL. Zilch currently has 1.4 million customers with digital cards who will now be able to purchase multi-purpose digital gift cards from the platform. This is in addition to the huge market opportunity for Zilch in BNPL, as global gift card sales are expected to grow nearly 8% per year, and are expected to reach $ 1.4 billion by 2026. The Entry into gift cards will be another proof of concept for launching into new ones with Zilch’s full rollout in the United States, the world’s largest retail market, early next year.

Listening to customers first, Gift Cards by Zilch leverages the unique value proposition of its payment solutions to offer customers another way to allocate costs responsibly over time. In the midst of a resurgent pandemic, the launch of Gift Cards by Zilch is more than just a BNPL service add-on and is designed to provide customers with a personalized and convenient experience when they need it most. Digital Gift Cards can be purchased, sent, and spent entirely online, added to Apple Wallet, and shared with personal videos and messages.

Philip Belamant, Founder and CEO of Zilch, said: “Zilch has had a phenomenal year of growth, customer acquisition, new products and business expansion. Zilch offers a responsible and affordable form of consumer credit and our total focus on creating a best-in-class customer experience will continue to drive exponential growth when we listen to our customers, as we have done with gift cards. by Zilch. Our customers have asked and we’re excited to share a whole new gift card market with them today.

He added, “The pandemic has really accelerated e-commerce, one of the reasons for the popularity of Zilch’s digital card offering that our gift cards will complement, but also made 2021 a difficult year for many. Wishing all of our customers a Happy Holidays and a Better New Year, I hope Gift Cards by Zilch will be able to help them share some joy by giving gifts to their friends and family.

Michael N. Clark